When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

2023 ULust Review - Is ULust.com A Hookup Site Or A Scam?

Screenshots from our Ulust review

The internet is full of hookup sites for every kind of romantic relationship you can think of. Some sites do away with all pretense of romance and offer routes to care-free sexual escapades. ULust.com is one such site.

The increasing number of hookup sites has its upsides, but there are drawbacks too. Before jumping into a membership on one of these sites, you have to do some research. Not all dating or hookup sites have your best interests in mind. For every good site, there are half a dozen sites with little or nothing to offer.

We’ve all learned just how important a good dating app or site is with social distancing going on. It’s just so hard to meet anyone in public that a lot of singles have given up on it. A huge portion of relationships are starting online now compared to even a few years ago. Don’t miss out!

How we reviewed Ulust.com
Having tried out and reviewed over 100 different dating and hookup sites we know how to do it. We sign up for both the free and paid version of the site to get the full story. This isn’t just a quick look at the free version like most reviews!

We actually pay for a membership and risk our credit card number!

Then we spend several weeks sending out dozens and dozens of messages to women of all levels of attractiveness, shape, and size. We follow up and do what we can to actually set up dates or hangouts with them. Since we’ve had so much success on other sites and apps we can tell when a site is worth using.

After all this time and effort we then compare the results we saw to the top dating hookup sites out there to let you know which are worth checking out.

That’s why we go through the trouble of writing dating site reviews. We want our readers to have successful sex lives, and for that to happen, you need to be informed. To help with that, we are constantly updating our list of recommended hookup apps that actually work.

In this ULust review, we’ll look at a site that promises a digital utopia of easy hookups. Does it deliver?

The Complete ULust Review

After putting in weeks and weeks of work we’re ready to share our findings. First, we want to do a quick comparison between our experience on Ulust and the best hookup app that we’ve found AFF (which you can try for free here). We always like to do a quick side-by-side comparison to easily see what you’re getting into.

Logo for ulust.com Adult FriendFinder Logo

Our team rates each site objectively based on many hours of independent research, the features each site offers, and how it compares with other sites. The ratings are the opinion of our editors and their extensive experience.

4 9.5
Quality of Women

Our opinion of how attractive the typical woman is that uses this site and how easy they are to connect with compared to other sites.

3 9

How many people are using this site to actually meet people compared to other sites.

2 10

How easy is this site to use and how quickly can an average person begin meeting people compared to other sites.

5 9
Privacy & Safety

Does this site take proper precautions to safeguard its members, their identity, and their data.

5 9

Our opinion of how easily an average person will be able to achieve their dating goals with this site compared to other sites.

1 10

Will the time and money spent using this site pay off for an average person based on the opinions and experience of our editors.

1 10
Our Recommendation

After spending several weeks using Ulust we didn’t come away with a great impression. It quickly became apparent that it would be impossible to trust much of what we were actually seeing on the site. Compared to the legit hookup sites out there like AFF it was pretty rough.

The biggest issues we had were:

Most of the profiles didn’t look real

Ulust.com giftsWhen you scroll through the profiles you see a lot of very hot women. That’s great at first but it quickly becomes very suspicious. There are certainly plenty of hot women that use hookup apps but when you see page after page of super hot topless women you know something is up.

It’s just too good to be true. Once you read through some of the profiles it is eve more obvious. There are just a TON of profiles on here that are super questionable.

We started getting fake messages right away

A message on UlustBefore we even had a chance to complete our profile the fake messages started pouring in. They are pretty tame but when hot women are messaging blank profiles it’s just not realistic.

Another case of “too good to be true”.

When you consider that the only way you can message back is with a paid membership it becomes clear that these automated messages are just there to encourage guys to spend the money.

With legit sites out there that actually work like AFF, there is no reason to spend any time on Ulust. Run away!

Now let’s get into the details of what we found using ULust.com. It wasn’t good.

A saucy beginning

Ulust membersWhat struck me first when I navigated to ULust.com were all the scandalous images. Pictures of women filled the background of the sign-up page. Though a few shirtless guys were peppered in, most of the pictures featured beautiful women staring out from the screen longingly.

The site’s tagline was “No Strings Attached Online Dating,” and I’ll admit, I could see how this presentation would be very enticing to a new visitor.

The site’s logo cleverly used the outline of a busty, kneeling woman to make the L. It wasn’t brilliant web design, but it certainly showed more effort than most sites I review. Furthermore, ULust’s layout seemed pretty legit, at least on their sign-up page, where it claimed “Thousands of Attractive Members Have Joined ULust.Com So Far!”

All websites make bold promises, but at least this one’s welcome wasn’t a complete turn-off. Could they maintain the positive vibes?

U should try AFF if you are looking for lust

Sorry for the lame title but we couldn’t resist. You have probably figured out that Ulust.com isn’t worth your time but what site actually is? In our experience, AFF is the place where most guys should be spending their time.

When you want to find a woman to hook up with you need to be where they are looking. AFF has the most active users (sixty million-plus) and they have been around for over fifteen years. That’s a lot of happy users.

Tinder is another option but we have not seen a lot of guys who are not pretty handsome do that well there. Having 2 seconds to make an impression on a girl is tough.

AFF has much more expansive profiles and really helps normal dudes actually have a fighting chance. See what you can do with their free trial offer and get out there!

For a little more context here is how the three best alternatives stack up:

Regular Guys Should Skip Ulust And Use These (According To The Experts)

Most dating experts agree that there are only a handful of dating apps actually worth your time if you’re a regular guy looking for a hookup. These are the first three every normal guy should try if they actually want to get results:

SiteOur ExperienceOur RatingFree Trial Link
Best Hookup Site Right Now
Experience Highlights
Experience Highlights
  • Top option for local hookups by far
  • Best results for regular guys
  • Over 60 million active members
  • The design needs an update
Try AFF For Free
Great If You're Handsome
Tinder Highlights
Tinder Highlights
  • Great if you're pretty good looking
  • Very popular, especially if you're 18-22
  • Really focused on photos
  • Becoming more of a dating than hookup app
Try Tinder
2nd Best For Most Guys
Experience Highlights
Experience Highlights
  • 2nd best option to find hookups
  • Attracts an older crowd than most hookup apps
  • Pretty popular
  • Solid free trial
Try Passion

U Lust is not subtle

As soon as I signed in to ULust, I faced a barrage of explicit images. There was a picture of a topless woman on each side of the site’s main page where sites usually have banner advertisements. A dozen or so profiles appeared on the home page. All but one profile picture featured an undressed woman in some contorted position.

Some of the Ulust membersI could have been forgiven for thinking I accidentally signed into an adult website instead of a dating site. It was, frankly, too much. With a name like “ULust,” I knew to expect sexual content, but this looked like a poorly arranged amateur porn page. It didn’t appeal to my eyes at all.

Obviously, a lot of men visit sites like ULust.com to request pictures of naked women. If they’re lucky, they might meet up in the real world to seal the deal. I’m no prude, but it does make me suspicious of a site when I see nothing but explicit photos. Who are all of these women who are willing to bear it all to a bunch of strangers?

I don’t care if you know what everyone else really wants, a little subtlety is always sexy.

So many messages

More ulust messages“Knock, knock” read one of the messages I received right after signing into ULust. Another started off a little more intensely: “Who can guess what I’m doing with my finger?” it said. So many messages were pouring in that I started getting annoyed by all of the popup windows.

Anyone who has spent time on a dating site knows it’s never easy to start a conversation with an attractive woman. Usually, you send out ten or more messages with your cleverest opening line and you’re lucky to get one response. So, it was a bit suspicious that I received ten messages in the first five minutes of logging in to a site. I didn’t even have a profile picture yet. What was drawing them in?

You may have already guessed what was going on, but I had to confirm. I tried to reply to one of the messages and got an alert back: “To chat with other members in your area please upgrade your membership.”

U Lust comes at a price

How much Ulust.com costsWhen I first made my ULust account, the site took me to an account upgrade page before I even saw the home page. I didn’t think much of it then, but after seeing that I had to pay to send a message, I realized that I needed to go back and look at their policies.

When I took a closer look, I saw they had a few available membership options, but none of them were cheap. ULust advertises “free account” options, which is technically true. The issue is that, with a free account, you can’t really do anything on the site. You can’t even send a message or respond to a chat. What use is a free account in that case?

The purpose was quite transparent: Offer a site that is supposedly free, and then make sure that new members get a ton of messages they can’t respond to. That way, they persuade members to buy a premium membership so they don’t leave all those beautiful women hanging.

Profiles of the living dead

Ulust profile imageWhenever a dating site starts sketching me out, I look closer at member profiles to see if they’re legit. My tool of choice: Google reverse image search. You input any image and see if it pops up somewhere else on the web. Putting in a few profile pictures from ULust, I landed a slew of results. The pictures popped up on an assortment of Russian adult websites.

After discovering this, I decided to look at the site’s terms and conditions page to see if they had any information there about their profiles. The fine print told me all I needed to know:

“THIS SITE UTILIZES FANTASY PROFILES IDENTIFIED AS FANTASY CUTIES. You comprehend, acknowledge, and accept that some of the profiles listed on the Site may be operated by our Site or third party contractors and are fictitious.”

They call them “fantasy cuties,” but these fake profiles were more like zombies: brainless mobs who did not have my best interests in mind.

Are you not amused?

Chat request on ulust.comReading further into the terms and conditions page, I found out ULust didn’t even consider itself a dating site:

“You comprehend, acknowledge, and accept that our Service, presented in the style of an online dating service, is an entertainment service. All content is provided for the entertainment and amusement of You.”

This kind of language in the terms and conditions is all about protecting itself legally. On the off chance anyone is foolish enough to pay for a membership, ULust takes no responsibility for that person actually meeting anyone.

U Lust gets worse

It wasn’t just the “fantasy cuties” and “amusement purposes” clauses stuff that had me running for the door.

The fine print also talks about ULust’s relationship with third parties, saying, “The Service may provide, or third parties may provide, links to other World Wide Web sites or resources.”

These third-party sites were right there on ULust’s main page, with the menu including an item called “XXX Movies”. In my experience, nothing good has ever been provided by anything labeled a “third party”.

You lose with U Lust

ULust uses the trifecta of shady site tricks: they use fake profiles, fake messages and fake pictures. Then there are the third-party sites and disquieting clauses in their fine print. Even by their own admission, they aren’t a dating site, so don’t waste your time with them.

Whether you’re looking for a one-night stand, your one true love, or something in between, the internet can help. Just stay far away from sites like ULust.com.

Frequently Asked Questions about ULust

If you have any more questions about U Lust that we didn’t answer above, these FAQs might help:

What is ULust.com?

ULust.com looks like your typical dating site. However, they use “fantasy” profiles (called “fantasy cuties”)to imitate real people. They state this in their terms and conditions, but they’re only for the purposes of entertainment.

Who actually owns U Lust?

U Lust is owned by Plymouth Associates Ltd, which operates a variety of other online dating sites.

How can I contact ULust?

You may contact ULust via email at [email protected]

Is ULust.com real?

ULust.com is a site that does exist and you can use it. But it’s not a real dating site because it admits to using fake profiles for the purposes of entertainment.

Is U Lust legit?

U Lust is not a legit dating site because you won’t be able to talk to any real people there.

Is ULust a scam or fake?

We wouldn’t consider ULust an outright scam because it clearly states the way it operates. However, you should know that it’s not a site where you can meet any actual people.

Is ULust.com safe?

We don’t consider ULust to be a safe site to use.

What are U Lust alternatives?

We’ve tried and tested over 100 dating sites. We’ve compiled a list of the best dating apps and sites for hookups that are much better than U Lust.

How does ULust work?

When you create a ULust profile, you can browse a variety of profiles. However, you need to pay for membership to send messages.

Is there a ULust.com app?

ULust.com doesn’t have a dedicated app.

How much does U Lust cost?

These are the U Lust membership plans:

  • 3 days – $2.97/day ($8.91)
  • 1 month – $29.95
  • 3 months – $16.65/month ($49.95)
  • 6 months – $11.65/month ($69.90)

How can you use ULust for free?

You can only use ULust to browse profiles if you don’t pay for membership.

Can you send messages for free on ULust.com?

No. You need to pay for membership to send messages on ULust.com.

How do you cancel your U Lust account?

  • Once logged into U Lust, click “Account Settings” at the top of the page
  • Click “Delete my login and profile” and click the “delete my login” button
  • Then enter your password

More reviews worth reading

If you found this review useful check out these other hookup sites
Flirt Hookup Review
Fuck Now Review
Flirt Local Review
iHookup Review
Easy Sex Review

Leave a Comment

No Spam. Just Higher Dating Success.