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2023 Pure Review: Purely for Hookups or a Waste of Time?

Screenshots from our review of Pure

Pure markets itself as a shameless hookup app. It has a unique design and lots of unique features to separate itself from the other hook-up apps out there. But how easy is it find a casual sex partner using Pure? And how much bang will you get for your buck? You’ll find out in this Pure review.

Yes, you will have to pay for a subscription to send messages to women using Pure. That’s what makes these reviews even more important, as I’m sure you wouldn’t want to waste your money on a hookup site that delivers nothing but disappointment.

Our reviews are regarded among the most detailed and trusted on the internet because they’re based on extensive testing of the app in question. So, read on to discover how effective the Pure hookup app is likely to be for you.

How we reviewed Pure
At BeyondAges, we have put together an intense testing process to help ensure that our reviews are as accurate and trustworthy as possible. This is based on our online dating experts using these dating apps for an extended period of time and doing everything they can to land dates.

Throughout this testing process, we always use the same pictures, bio and demographical information. We always choose our opening lines from our series of tried-and-tested openers. This consistency allows us to make accurate comparisons between the different dating websites and recommend the best ones to you.

Although you’ll learn about everything Pure has to offer below, our verdict is ultimately based on how easy it was to meet someone from the app. How many of the 50 women we messaged responded to us, and how many swapped contact details with the intention to meet up. This is the most important factor. After all, we know this is the point of dating apps.

Pure Review: Is This “Shameless” Dating App Fire Or Trash?

Pure landing page

We’ll begin our review with a basic summary for those who don’t care to read about all the ins and outs of the Pure hookup app. Below, you’ll find ratings out of 10 for the most important aspects of the app that affect how likely you are to have a satisfying experience. We also compare it with the top hookup app out there right now:


Our team rates each site objectively based on many hours of independent research, the features each site offers, and how it compares with other sites. The ratings are the opinion of our editors and their extensive experience.

3 9.5
Quality of Women

Our opinion of how attractive the typical woman is that uses this site and how easy they are to connect with compared to other sites.

3 9

How many people are using this site to actually meet people compared to other sites.

3 9

How easy is this site to use and how quickly can an average person begin meeting people compared to other sites.

5 10
Privacy & Safety

Does this site take proper precautions to safeguard its members, their identity, and their data.

10 10

Our opinion of how easily an average person will be able to achieve their dating goals with this site compared to other sites.

2 9

Will the time and money spent using this site pay off for an average person based on the opinions and experience of our editors.

2 10
Our Recommendation

As you can see from the score above, our time on Pure wasn’t “purely” delightful. There were certainly some things we liked about it but compared to AFF, which has really been delivering for a lot of guys, it just isn’t a contentest. Let’s get into some more specifics about what we experienced:

Sample profile on the site we found while using PureThe Pure app has a fantastically modern design, but it’s set up like an old-school ad board. You’ll write an advert, attach pictures (if you want) and wait for responses. These responses might come in the form of Likes, Messages or Digital Gifts.

You can respond to other people’s adverts, but only after you’ve paid to publish yours.

Here are the most important parts of my experience using Pure that you need to know about before posting an advert there yourself.

There are plenty of filthy adverts to respond to

Pure calls itself the shameless dating app and a large percentage of its user base has fully embraced that vibe. Many women’s ads featured graphic descriptions of what they were looking for in the bedroom.

Sadly, there was a decent percentage of adverts without any pictures attached, meaning users would have no idea who wants to have this filthy thing done to them unless that person sent pictures later on.

Sample advertYour likes and messages disappear after 24 hours

There are three ways to respond to Pure ads. Likes, Messages and Gifts.

You’ll need to both have “liked” each other’s ad before the app lets you message each other, unless you buy an Instant Chat. These are roughly $5 each or $20 for five, although the price varies depending on what country you’re based in. It will cost you money to get their attention with virtual “gifts” too.

The thing is: because Pure places a lot of emphasis on making things happen FAST and also on anonymity, the app removes all traces of the likes sent after 24 hours. That means I’d need to rely on being online within a day of me “liking” their ad.

Interestingly, the app itself didn’t reveal this to me. It was only after scouring the FAQs on the Pure website that I found out about this 24-hour rule. This feature arguably makes it a lot more difficult to make a connection with someone on Pure, even if it does encourage quick meet-ups.

No replies to the advertOur ad didn’t get much attention at all

I checked Pure every day and got one Like. That person chose to leave the chat a few minutes after I sent my opener. This was despite the 50 Likes I sent to women in New York.

Now, there’s every chance that our ad wasn’t enticing enough for the sex-hungry women of Pure. (I used the same somewhat vanilla bio that we use for all our tests), but more likely I received such a disappointing reception due to the lack of active users on the app.

There were barely 50 ads to respond to in New York – one of the world’s most happening cities for online dating – plus all the Likes I sent would have disappeared within 24 hours.

So, as cool and unique as the idea of Pure might be, it didn’t even tease me with a hint of action during this extended testing period. Very disappointing.

Why AFF is a better option

It’s cool that Pure is trying to take a different approach to hookup apps and it’s possible that some users do get some action from this app – but different isn’t always better. Pure undeniably pales in comparison to the classic hook-up website AFF.

AFF is the daddy of hookup websites, and it’s still the most effective for quickly and easily finding a casual sex partner. It’s set up almost like a social media website, allowing you to browse photos and send messages to any users who pick your fancy. You don’t have to worry about your message being deleted after a specific amount of time either.

The AFF community is HUGE – comparing it to Pure would be like comparing Goliath to David – so you’re unlikely to suffer from a lack of attention on this website.

We’ve used AFF in several locations around the world and were always able to quickly connect with beautiful, sex-hungry women.

You can see for yourself just how awesome the AFF hookup site is now, because it’s currently running a free trial.

Positives and Negatives

Pure is overall an okay app. The anonymity features are great, but it doesn’t seem to be that popular. Below is a summary of the app’s best and worst features.

  • A fun unique design
  • Hot babes looking for filthy bedroom fun
  • There are plenty of features to protect your anonymity
  • You have to buy a subscription to post an ad or respond to other people’s ads
  • The in-app purchases that allow you to stand out are expensive
  • Your likes and messages will disappear after 24 hours
  • I barely got a hint of interest while testing the app

Sample profileProfiles, Pictures And Members

There are no profiles on Pure, only ads. Members are encouraged to be unfiltered about what they’re looking for when writing their ads. Many oblige by posting their bedroom fantasies in great detail. You can attach pictures to your ad, but this is not compulsory and there was a disappointingly high number of ads without pictures. 

Pure allows you to send pictures to members you’re chatting with, and there are features that ensure your anonymity here. You can upload risque pictures to your secret “vault” then choose when a specific member can access it, for example. This can spare you from having to keep your nudes saved on your phone.

There was a wide range of ages and attractiveness levels among the women who shared pictures on their Pure ads. The majority of members were unashamedly kinky, but it would have been nice to connect with more of them. 

The Pure Alternatives For Hookups Most Recommended For Regular Guys

If you’re a normal guy looking for a little more casual fun listen up. You’re probably using the wrong apps. If you want to get some real results with women there are a few options you need to try first:

SiteOur ExperienceOur RatingFree Trial Link
Best Hookup Site Right Now
Experience Highlights
Experience Highlights
  • Top option for local hookups by far
  • Best results for regular guys
  • Over 60 million active members
  • The design needs an update
Try AFF For Free
Great If You're Handsome
Tinder Highlights
Tinder Highlights
  • Great if you're pretty good looking
  • Very popular, especially if you're 18-22
  • Really focused on photos
  • Becoming more of a dating than hookup app
Try Tinder
2nd Best For Most Guys
Experience Highlights
Experience Highlights
  • 2nd best option to find hookups
  • Attracts an older crowd than most hookup apps
  • Pretty popular
  • Solid free trial
Try Passion


While the majority of dating apps appear very corporate in design, Pure adds a splash of modern art to its aesthetic and is very easy to navigate. On top of that, unlike other dating apps that place a huge emphasis on photos, Pure places equal emphasis on photos and bios. This made each profile a lot more interesting as it juxtaposes fairly tame (though sometimes provocative) photos with a bio that’s unashamedly NSFW.

Messaging and chatting 

You can’t send a message on Pure unless you “match” with a member first, meaning you like their ad and they like yours. That is unless you buy an Instant Chat, in which case you can send a message before this mutual interest is established. 

Your chat will disappear after 24 hours unless both members agree to extend it. It’s possible to send photos that vanish after they have been viewed – and both members will be alerted if someone tries to capture a screenshot. You can also delete your chat messages at any time, and they’ll disappear from the other person’s screen too. 


There were no adverts on Pure, apart from links to useful advice on how to use the app. 


You can pay $14.99 to post your ad for a week, $29.99 to post it for a month or $69.99 to post it for a year. You can only respond to other people’s ads when you have one posted yourself. 

Pure App Frequently Asked Questions

Still not sure whether Pure is for you? Perhaps the answers to these frequently asked questions will tip the scale one way or the other. 

What is Pure?

Pure is marketed as a “shameless hookup app”. It’s available on iOS, Android and desktop.  

How can I contact Pure? 

Send an email to [email protected] 

Who actually owns Pure?

Pure is owned by Misterico Limited. Pure appears to be their only app.

Is Pure real?

There is no evidence to suggest there’s anything fake about Pure. All the ads look like they’re written by real people. Sadly, my lack of responses meant that I can’t verify how many real people would appear to be using it on a daily basis.  

Is Pure legit?

Pure is a legit hook-up app, although the jury is still out as far as how easy it is to arrange a hookup on this app. 

Is Pure a scam or fake?

It’s possible that scammers could use Pure to lure in victims, as they might be able to do on any other dating app. Pure issues alerts when someone writes you a suspicious message though, and the app itself is certainly not a scam. 

Is Pure safe?

Pure would appear to be safe to use, as far as the protection of your device, your photos and your financial data. However, as with any dating app, it’s worth taking precautions before meeting up with a complete stranger.

What are Pure alternatives?

You can see our most highly-recommended alternatives to the Pure hookup app in our list of the best hook-up apps and sites we’ve tested

How does Pure work?

Once you pay for a subscription, you create an ad that can be viewed by others searching in your local area. They can respond with a “like”, a message or a “gift”. To start chatting, you’ll both need to like each other’s ad first, unless one of you buys an “Instant Chat”. From there, you can send messages and pictures, swap contact details and arrange to meet up.  

Is there a Pure app?

Yes, Pure is available on iOS and Android, as well as on desktop. 

How much does Pure cost?

You’ll have to pay for a subscription to communicate with Pure members. It’ll cost you $14.99 to post your ad for a week, $29.99 to post it for a month or $69.99 to post it for a year. 

How can you use Pure for free?

You can actually browse other people’s ads for free on the desktop version of Pure, although you won’t be able to respond to them without paying first. On the mobile app, you can’t do anything of note without first paying for a subscription to post your ad.  

Can you send messages for free on Pure?

You can only send messages for free after you’ve bought a subscription and you’ve both liked each other’s ad.

How do you cancel your Pure account?

You’ll have or cancel your Pure account within the iOS or Android store, rather than within the app itself.

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